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What is Flow?

Flow is being in the zone, getting the groove, being on fire, or just being in a totally optimal state for peak performance. It is that magical moment when everything seems to come together - you become fully immersed in the activity, fears and insecurities melt away, action become spontaneous, and you feel fully alive and in the present moment.

Flow is one of the most crucial conditions for good leadership and sustainable business. When Flow is achieved by the company’s stakeholders (employees, managers, customers) generates more profit.

“Flow” is the mental state of being when a person in fully immersed in an activity with a feeling of energized focus, full involvement, and a sense of success in the process of that activity. Flow is an intrinsically rewarding experience and it can also help one achieve a goal or improve skills. Anyone can experience Flow in many different situations, such as play, creativity and work.

As Professor Csikszentmihalyi explains in his best-selling book - Good Business - “I have given the name “flow” to this common experience, because so many people have used the analogy of being carried away by an outside force, of moving effortlessly with a current of energy, at the moments of highest enjoyment.”

Flow tends to occur when a person’s skills are fully involved in overcoming a challenge that is just about manageable. Optimal experiences usually involve a fine balance between one’s ability to act, and the available opportunities for action.

If challenges are too high one gets frustrated, then worried, and eventually anxious. If challenges are too low relative to one’s skills one gets relaxed, then bored. If both challenges and skills are perceived to be low, one gets to feel apathetic. But when high challenges are matched with high skills, then the deep involvement that sets Flow apart from ordinary life is likely to occur.